Florida Roofing Magazine Blog


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What's Required, Four Nails or Six? It's a Common Shingle-Related Question Sat, Mar 09, 2019 Mike Silvers, CPRC, Silvers Systems Inc. & FRSA Director of Technical Services On any given day, I take several calls from contractors looking for advice on installation and code requirements.One question that is being asked frequently is how ma... Read More

Entering into a New Technological Era: The Smart Contract Sat, Mar 09, 2019 Kyle Gretel, Attorney, Cotney Construction Law, LLP Introduction The way roofing contractors view contract negotiations and ensuing disputes over contract terms is about to change thanks to the advent of blockchain technology. Through blockchain, m... Read More

What is Your Customer Acquisition Experience? Tue, Feb 19, 2019 Heidi J. Ellsworth, HJE Consulting Over the last few decades, advertising has had various goals: gather leads, brand, educate, change opinions, etc. And every couple of years there is a “new” way of making the most of your advertising do... Read More

Unraveling the Pot Knot: What Roofers Need to Know About Medical Marijuana Tue, Feb 19, 2019 Marci Britt, Attorney, Cotney Construction Law For better or for worse and for a myriad of reasons both sound and half-baked, Americans’ attitudes toward marijuana have mellowed, numbering the days of continued governmental animus to cannabis.... Read More

The DNA of Your Accounting System Tue, Feb 19, 2019 Lee Rust, Owner, Florida Corporate Finance I would never recommend finding a comfortable chair, sitting down, and reading the white pages of the telephone book. There are, however, some business chores that approach the tedium of that exercise but a... Read More

Game of Drones: The Rise of Drone Inspections & How They Benefit You Tue, Feb 19, 2019 Dennis Sbrusch Jr., Marketing Consultant, Sure Thing Media Brace yourselves… with a projected market share of $11.2 billion by 2020, the construction industry is listed by Goldman Sachs as having the greatest market potential for drone integr... Read More

Changes Coming in Florida Legislature Tue, Feb 19, 2019 Cam Fentriss, FRSA LEGISLATIVE COUNSEL We are getting close to the 2019 Florida regular legislative session that starts on Tuesday, March 5, 2019. We have no way of knowing yet whether this will be a good, or bad, or exciting, or dull session, but i... Read More

What Kind of Code Body Uses a Hurricane to Deceptively Promote Themselves? Sat, Jan 19, 2019 Cam Fentriss, FRSA LEGISLATIVE COUNSEL What is it called when you use a tragedy to make money? Wrong. What is it called when you do not wait for any of the facts to come in before you start claiming you know the reason for storm damage? Also wron... Read More

This is Why Your Social Media Isn’t Working Sat, Jan 19, 2019 Stephan Boehringer, Managing Partner, Get The Clicks Are you running social media for your roofing company and its not delivering? Well, you are not alone. According to AdEspresso, a large social media content delivery company, less than 20 percent... Read More

Stop Corporate Waste – Increase Profits Sat, Jan 19, 2019 Lee Rust, Owner, Florida Corporate Finance I know several attorneys who believe that the United States Postal Service has been eliminated and replaced by FedEx. For even the most mundane items, they send them by FedEx at ten times the cost of postag... Read More

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