Building Brand Power in Roofing: Standing Out Where It Matters Most
Mon, Nov 10, 2025
John Kenney, CPRC, CEO, Cotney Consulting Group - November 2025
Every roofing contractor wants to be known as the company customers can count on. Most believe their experience, quality and service speak for themselves. Yet when you ask a contractor ... Read More
Project Closeout Done Right: Protecting Profit, Reputation and Repeat Business
Mon, Oct 06, 2025
John Kenney, CPRC, CEO, Cotney Consulting Group
Project completion is often viewed as the final nail in the installed roofing job; the invoice is sent and the team is mobilized elsewhere. However, for the client, the final stages of the project &nda... Read More
Using Business Dashboards to Drive Strategic Roofing Decisions
Tue, Sep 02, 2025
John Kenney, CPRC, CEO, Cotney Consulting Group
Experience has long been considered one of the best decision-making tool in the roofing industry. While hard-earned intuition remains valuable, it’s no longer enough to navigate today's fast-movi... Read More
Smart Sales Operations: Structuring Your Roofing Sales Team for Profit and Growth
Fri, Aug 01, 2025
John Kenney, CPRC, CEO, Cotney Consulting Group
In many roofing companies, sales are often the least structured part of the business. While estimating, production and project management typically run on systems, sales are frequently left to personal... Read More
Strategies For Building a High-Performance Roofing Team
Mon, Jun 30, 2025
John Kenney, CPRC, CEO, Cotney Consulting Group
In the roofing industry, your workforce is more than labor; it’s your reputation, productivity and the foundation of your future success. As we’ve covered in previous articles – on ma... Read More
Mastering Cash Flow Management
Fri, May 09, 2025
John Kenney, CPRC, CEO, Cotney Consulting Group
In the roofing industry, where project timelines shift and seasons influence demand, managing cash flow isn't just good practice, it's a survival skill. Whether you're a small contractor or a large ope... Read More
The Four Pillars of Roofing Business Excellence
Mon, Apr 07, 2025
John Kenney, CPRC, CEO, Cotney Consulting Group
Running a successful roofing business involves much more than installing quality roof systems. It requires mastering business fundamentals, people management, risk mitigation and leadership development... Read More
Breaking Into the Commercial Roofing Maintenance Market
Tue, Mar 04, 2025
John Kenney, CPRC, CEO, Cotney Consulting Group
The commercial roofing maintenance market offers roofing contractors an opportunity to diversify their services and establish steady revenue streams. While this transition can significantly grow a busi... Read More
