John Kenney, CPRC, CEO, Cotney Consulting Group
A great transformation in financial awareness begins in the roofing contracting business when you use financial information to look into your company’s future instead of the past. When financial data becomes relevant and interesting to company managers, they stop looking in the rear-view mirror to see what happened
last year or month and begin to concern themselves with what’s happening now, in the coming month and year. When this change occurs, the entire financial process dramatically improves as it becomes more important to everyone, not just the accounting department, to get it right.
There may be a reluctance at first to create future financial information since most contractors are used to focusing on the here and now, especially on a project- to-project basis, but the skills are the same. Read more.